Micro Inks is also the only Printing Inks company in India, and amongst two or three companies in the world, to have successfully implemented SAP / R3 ERP solution, integrating its marketing offices through satellite links.
Together all the elements will work as a single force to offer value to its customers.
Today the company with a modest beginning has grown and consolidated its strengths, skills and people to achieve a unique enterprise. One which is on its way to becoming a major player in the global market. A reality, which it achieved through a well thought out and executed business strategy.
Here the Company's core strategy is to offer better value to its customers on the price quality matrix and participating in their programs to deliver better value to the customers' customer. At Micro Inks we starve for having customers' delight and not only customers' satisfaction.
To make this strategy a success, the Company has stepped up its R&D efforts in order to develop superior products. On a parallel front, Micro Inks has developed technology for backward integration into flushed colours, pigments, resins and additives - the key raw materials for inks. By doing so, Micro Inks is today the only company in the world to be self sufficient in all the critical raw materials of Printing Inks.
The next thing on its agenda was to accelerate its inks manufacturing capacities to keep pace with the global demand. This was done with by MICRO with the setting up of one of the world's largest ink manufacturing facilities at a single location, in India.
This plant at Silvassa has a world-size capacity of 60,000 metric tonnes. Here Micro Inks manufactures a wide range of inks with innovative and unique process technologies that have never been attempted before in the industry. Apart from this, another world size plant has been set up at Vapi, which produces a wide range of flushed colours, pigments and resins in a single-stream plant for 'seamless' manufacturing of inks.
Finally, all this is to be backed by the best of technical support and customer service. All translating ultimately into one fact, Micro Inks is poised to make an indelible mark on the world.
